Organize Ghost Content Your Way

Ghost's flat list of posts doesn't scale. Create custom groups, saved views, and hierarchical organization that matches how your brain works.

Ghost's Organization: One Size Fits None

Everyone sees the same view. Every time. Forever.

What Ghost Offers

  • Single list view for everyone
  • Basic tag filtering only
  • No saved searches
  • No custom grouping
  • No hierarchical structure

What Teams Need

  • Editor sees editorial calendar
  • SEO sees optimization tasks
  • Writers see their assignments
  • Clients see their content
  • Everyone works efficiently

The Daily Reality

"I spend 20 minutes every morning just finding the content I need to work on. Ghost shows me everything except what matters to me."
— Every Ghost user at scale

Custom Groups That Make Sense

Organize Content Your Way

Create custom groups based on any criteria. Mix tags, authors, dates, and metadata to build logical content collections that match your workflow.

Campaign Groups

"Q1 Product Launch" • "Black Friday 2024" • "Summer Series"

Client Collections

"Client A - Active" • "Client B - Review" • "Client C - Archive"

Workflow States

"Needs Images" • "SEO Review" • "Ready to Publish" • "Update Monthly"

Smart Group Rules

// Q1 Campaign Posts
tag:campaign AND
created:>2024-01-01 AND
status:published
// Needs Attention
(missing:meta OR missing:image) AND
scheduled:next-7-days
// Client Review Queue
author:team AND
tag:client-a AND
updated:>7-days-ago

Views That Remember Your Preferences

Editorial View

Perfect for content managers reviewing upcoming publications.

Columns shown:

  • • Title (editable)
  • • Primary tag
  • • Author
  • • Schedule date
  • • Word count
  • • Edit status

SEO Audit View

Everything you need for search optimization at a glance.

Columns shown:

  • • Title & URL
  • • Meta description
  • • Focus keyword
  • • Word count
  • • Reading time
  • • Schema status

Social Media View

Optimize content for social sharing and engagement.

Columns shown:

  • • Title
  • • Featured image
  • • Social excerpt
  • • Share counts
  • • Publish time
  • • Hashtags

Switch between views instantly. Share views with your team. Create unlimited custom views for any workflow.

Think in Hierarchies, Not Lists

Virtual Tag Hierarchies

📁 Technology
📁 Web Development
📄 React Tutorials
📄 Vue.js Guides
📄 CSS Tips
📁 Mobile Development
📄 iOS Development
📄 Android Tips
📁 Business
📁 Marketing
📄 SEO Strategy
📄 Content Marketing

Drag and drop to reorganize. Collapse to focus. Your content, your structure.

Work the Way You Think

Ghost's flat tag list doesn't match how content is actually organized. Create virtual hierarchies that make sense for your content strategy.

  • Parent-Child Relationships

    "Technology > Web Dev > React" for logical content grouping

  • Inherited Properties

    Set rules at parent level that cascade to all children

  • Bulk Operations by Branch

    Update all "Web Dev" content with one action

Real Organization for Real Teams

Agency: Client Management

Create a group for each client with subgroups for campaigns, content types, and approval states. Everyone sees only what they need.

"We manage 15 clients. Custom groups saved us from drowning in content. Each account manager has their perfect view."

— Digital Agency Owner

Publisher: Content Calendar

Organize by publication schedule, content pillars, and production stages. See your entire content pipeline at a glance.

"Our editorial calendar view shows exactly what's publishing when. No more scheduling conflicts or content gaps."

— Content Director

Organize Ghost Content Your Way

Stop fighting Ghost's limitations. Start organizing content that makes sense.

Your content. Your organization. Your way.